Hermès H24 is a fragrance from the future. Released in 2021 and created by Christine Nagel, it's built around a note you rarely see in men's fragrance: clary sage combined with a metallic iron accord. The result is something that smells genuinely different from everything else on the shelf — for better or worse, depending on your taste.
The opening is unlike any other designer masculine. There's an immediate green, herbal quality from clary sage that's bright and slightly sharp. Alongside it, a distinctive metallic note that Hermès calls "sclarene" — a molecule derived from clary sage — creates an almost industrial-clean quality. It smells like stepping into a sleek, minimalist architecture studio. Narcissus adds a subtle floral quality that softens the metallics.
The heart maintains the green-metallic theme while adding rosewood and a subtle musky warmth. This is not a fragrance that evolves dramatically — it finds its unique lane and stays in it. The consistency is actually a strength: H24 knows exactly what it is and doesn't try to be anything else.
The Dry Down
Ambroxan and musk create a clean, skin-like base that's warm and comforting without being sweet. The metallic edge softens in the dry down, leaving a smooth, modern woody-musk finish. It's elegant and understated — very on-brand for Hermès.
Performance
Moderate. Expect 5-7 hours of longevity with soft-to-moderate projection. H24 is designed to be close-wearing and personal rather than attention-grabbing. It creates an elegant scent bubble that rewards closeness. If you want beast-mode projection, this isn't your fragrance.
When to Wear It
The office. Without question, this is one of the best office fragrances you can buy. It's sophisticated, inoffensive, and unique enough to stand out without being distracting. It also works beautifully for business events, gallery openings, and any setting where modern minimalism is the vibe. Spring and early fall are the best seasons.
The Verdict
H24 is polarizing because it doesn't smell like a typical men's cologne. There's no vanilla, no tonka, no amber, no sweetness. It's a green-metallic-musky creation that's completely its own thing. If you appreciate modern, architectural design in other aspects of your life, H24 will resonate with you. If you want warm and cozy, look elsewhere.
It's one of the most genuinely unique designer fragrances available, and it's Hermès quality at a surprisingly accessible price point.
Rating: 7.5/10
Best seasons: Spring, Fall
Best occasions: Office, business, modern social settings
Longevity: 5-7 hours
Projection: Soft to moderate
👉 Shop Hermès decants at ParfumHill — try H24 before committing to a full bottle.